Blues players will need to cope with the arrival of a new crop of recruits this weekend after the club announced that it will face competition from two rivals for the top of the Championship table.
Newcastle United, relegated to League One, have also been linked with a move for Fulham striker Charlie Austin.
However, Blues chief executive Tom Harrison said he was confident his side would be able to avoid the distraction of a season-long FA Cup tie at Fulham.
The Blues, who have also attracted interest from Championship side Derby County, are expected to be heavily linked with the likes of Leeds United’s Paul Clement, Southampton’s Mauricio Pochettino and West Ham’s Tom Carroll.
The most likely destinations for the new crop include Nottingham Forest, West Bromwich Albion and Sheffield Wednesday, who are all believed to be keen to land a player this summer.
However Harrison said that despite the competition, he would be keen for his players to play as much as possible on the weekend.
“We’re going to be playing all the way through, we’ve got to go out there and play our football,” he said.
“If we play like we did at the start of the season, we’re going into the weekend with all the confidence in the world.”
It’s going to take a lot of hard work and concentration on the players’ part to get us to that place where we can start to play the way we want to play.
“He added: “We’re not going to get too carried away with this one.
It’s the whole season and all of a sudden you’re playing against one of the big sides in the league, so it’s a tough day, but I’m confident we’ll be playing well.
“You need to be focused on your own team and not be distracted by all the big teams.”
There’s going and we’ll go out and play as hard as we can and try and be as consistent as we possibly can.
“A number of clubs have already confirmed that they will be taking their own players out of training for this weekend’s clash, although it is expected that Newcastle will be the first club to announce its squad.”
Meanwhile, West Ham manager Slaven Bilic is also confident that his side will be able hold on to the Premier League title despite losing three of their last four games.””
We’ve got all the players that are available and we’re just looking to get them out there for training and then have them get in touch with us and get us in touch about playing.”
Meanwhile, West Ham manager Slaven Bilic is also confident that his side will be able hold on to the Premier League title despite losing three of their last four games.
“Obviously we’re disappointed with the way that we lost to Southampton, we had a good game [against Arsenal] and a good win against Hull [in midweek],” Bilic told BBC Radio Manchester.
“But that’s the reality of the league and we’ve just got to look forward.”
Of course we’re aware of the fact that we’ve had a bad start to the season.
We have to improve on that and make sure that we stay focused and give everything we have.